1. Basic information

Personal data controller

The controller of the personal data on this e-shop is its operator, Luciferlights, Ltd. , with its registered office at Služská 779, Prague 8, 18200, ID: 05495482, VAT:CZ05495482, registered in the Commercial Register. As the controller, it processes your personal data.

2. What personal data do we process?

  • Personal data that you provide to us
  • Personal data that we process automatically:

    When you visit our website, we may collect certain information about you, such as your IP address, the date and time you accessed our e-shop, information about your internet browser, operating system or your language settings. We may also process information about your behaviour on our website, e.g. which links you visit on our website and which products you are shown. However, for your maximum privacy, information about your behaviour on the website is anonymised and therefore we are not able to attribute it to a specific user, i.e. a specific person.

    If you access our website from a mobile phone or similar device or through one of our mobile applications, we may also process information about your mobile device (data about your mobile phone, any records of application crashes, etc.).

  • Cookies

2. Why we collect and process your personal data

We process your personal data for the following reasons:

  • Purchase of goods and services: we process your personal data in order to properly process and deliver your order. If any problems arise, your personal data will enable us to contact you by phone or email.
  • Customer care: if you contact us with a query/problem, we need to process your data to answer/resolve it. In some cases, personal data may also be passed on to third parties (e.g. carriers of goods).
  • User account: thanks to the personal data you provide us in your user profile, a number of functions are made available to you. You can change the data you have entered at any time.
  • Marketing activity:
    • Email marketing: we send you email marketing communications based on your consent. You can easily unsubscribe from receiving marketing communications by using our contact form, by email or by phone.
    • Marketing competitions: in some cases, the winner of a competition may be photographed or filmed, particularly to increase the transparency of our marketing competitions. We carry out this processing of personal data on the basis of our legitimate interest, which is to increase the credibility of our marketing competitions in the eyes of other competitors and to increase the attractiveness of these competitions.
  • Improving our services: we use analysis of customer behaviour on the website to find out what customers are interested in. We may also use Google Analytics to optimise our shop and our products.
  • Customer ratings of goods and services and satisfaction surveys: after you purchase goods or services from us, you may be asked to rate them. You can also fill in your own rating on the product page.
  • Exercise of rights and legal claims: we may also process your personal data because we need it to exercise our rights and legal claims (e.g. if you have an outstanding debt to us).

3. We process personal data on the following legal grounds

  • Performance and conclusion of a contract

    We need a large part of your personal data in order to be able to enter into a purchase or other contract with you in relation to the goods or services you wish to purchase from us. Once the contract is concluded, we process your personal data in order to properly deliver the goods you have purchased or to properly provide you with the services you have purchased. On the basis of this legal basis, we therefore process primarily billing and delivery data.

  • Legitimate interests

    On the basis of legitimate interest, we may send you as our customer email messages.

    If we process your personal data on the basis of this legal ground, you can object to this processing by email or telephone.

4. Transfer of personal data to third parties

In the following cases, we transfer your personal data to third parties:

  • Delivery of the goods: the carrier you have chosen would never be able to deliver the goods you have ordered unless we have, among other things, given them details of where and to whom they are to deliver the goods. We will pass this information to the carrier according to how you fill it in the order. The information provided includes your name, delivery address, email, a telephone number where the carrier can contact you and, if the goods have not been prepaid, the amount to be paid on receipt of the goods, if applicable. The carrier is entitled to process the personal data we transmit to it only for the purpose of delivery of the goods and to delete the personal data without delay thereafter.

5. How long do we process your personal data?

We will process your data for at least the duration of the contractual relationship between us or as necessary to provide warranty and post-warranty service.

We must process those personal data that are necessary for the proper provision of services or for the fulfilment of all our obligations, whether these obligations arise from the contract between us or from generally binding legal regulations, regardless of the consent given by you, for the period of time stipulated by or in accordance with the relevant legislation (e.g. for tax documents, this period is at least 10 years).

6. Security of personal data

We have taken reasonable steps to keep personal data secure and to prevent unauthorised access and misuse of your personal data

All communications between your device and our web servers are encrypted. Login details are hashed and all your data is only stored on servers in secure data centres with limited, carefully controlled access.

7. What rights do you have in relation to the protection of your personal data?

In relation to your personal data, you have, in particular, the right to withdraw your consent to the processing of your personal data at any time, the right to rectify or supplement your personal data, the right to request restriction of processing, the right to object to or complain about the processing of your personal data, the right to access your personal data, the right to request the transfer of your personal data, the right to be informed of a breach of security of your personal data and, under certain conditions, the right to erasure of certain personal data that we process in relation to you (the so-called "right to be forgotten").

  • Modification and completion

    You are in control of your personal data primarily through your user account. Here you can delete or change basic information about you.

    Alternatively, you can contact us via our contact form.

  • Correction

    If you believe that the personal data we process about you is incorrect, you can contact us via our contact form.

  • Access

    You can ask us to send you a summary of your personal data by using our contact form.

  • Erasure

    You can also request that we delete your data (however, deletion will not affect data on documents that we are required by law to keep (e.g. invoices). If we need your personal data to establish, exercise or defend our legal claims, your request may be refused (e.g. if we hold an outstanding debt against you).

    You can exercise your right by using our contact form.

  • Lodging an objection

    We process some of your personal data on the basis of our legitimate interest. If there are specific grounds on your part, you can object to the processing of this personal data about you. You can raise this objection using our contact form.

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